Exhibitions, trade fairs & sponsorship presence
The trade fair presence of companies continues to be enormous despite today’s seemingly endless digital possibilities and various online retail opportunities. Especially after the Corona pandemic, the continuing significance of personal interaction should therefore by no means be disregarded. There are good reasons why, for example, almost every major city features exhibition centres and trade fair halls, and why sporting events also place high value on the presence of suitable sponsorship. Even at a time when we are benefiting from digital transformation, trade fairs presences and event sponsoring in dedicated spaces continue to rise in importance. They are powerful tools, which raise the experience of ‘business’ to a new level.
In other words, your trade fair stand or sponsorship area is far more than just a place to present your company and greet potential customers. Instead, it is an important communication and interaction channel between customer and brand. The platform created provides the interactive space in which your existing and future customers can get to know your company, your business model, your products and employees at first hand.